How We Learn the HVAC Market

Building intelligence that gives your hvac business an unfair advantage.

Before we execute a single campaign, we build deep intelligence about your market. For hvac companies, that means understanding your ideal patients, tracking what competitors are doing, and identifying the gaps where you can win.

87%
of homeowners search online for HVAC services
Source: BrightLocal
$350
average value of service call
Source: HVAC industry data
5x
higher LTV for maintenance contract customers
Source: Service Titan

Defining Your Ideal Customer

We map exactly who your best hvac customers are—demographics, behaviors, pain points, and where they spend time online. This becomes the foundation for every marketing decision.

  • Seasonal Feast or Famine
  • Emergency Call Competition
  • Maintenance Contract Churn

Competitive Intelligence

We research your local hvac competitors—their ad strategies, content, positioning, and where they're leaving gaps. You'll know exactly where to differentiate.

  • Track competitor ad campaigns and messaging
  • Analyze their SEO and content strategies
  • Identify underserved audiences and opportunities

Continuous Market Monitoring

The hvac market evolves. New competitors emerge. Patient expectations change. Our system continuously monitors so you're never caught off guard.

  • Real-time competitor tracking
  • Industry trend monitoring
  • Audience behavior pattern updates

Real-World Results

See how hvac businesses achieve results with Sapt.

Summer AC Rush Preparation

An HVAC company wants to maximize revenue during the summer AC repair season.

Result

Pre-season email campaigns drive maintenance appointments, while Google Ads ramp up to capture emergency searches. Revenue increases 40% vs. previous summer.

Maintenance Contract Growth

A company wants to build recurring revenue through maintenance contracts.

Result

Automated email sequences educate customers on contract benefits after service calls, converting 30% of repair customers to annual contracts.

Frequently Asked Questions

Frequently asked questions

Sapt automates off-season campaigns including early-bird tune-up specials, maintenance contract promotions, and reactivation emails to past customers. This helps smooth out seasonal revenue fluctuations.

Yes. Sapt optimizes your Google Ads for emergency searches like "AC repair near me" and ensures your Google Business Profile is optimized for local emergency searches. When homeowners need help fast, you show up first.

Sapt automates review requests after completed service calls, making it easy for happy customers to leave Google reviews. We also monitor review sentiment and alert you to any negative reviews requiring attention.

Most HVAC companies see positive ROI within 30-60 days. Emergency service ads often achieve 5-10x return on ad spend. Email automation for maintenance contracts typically generates additional recurring revenue within the first quarter.

Ready for a system that learns?

See what compounding intelligence looks like for your business.

See Your Growth System