New Client Acquisition

Social + Paid Ads strategies built specifically for hair salons & barbers.

Paid advertising reaches people searching for salons while Instagram showcases portfolio work.

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82%
of salon clients research stylists online, particularly on Instagram
Source: Professional Beauty Association
$48.3B
U.S. hair care services industry market size
Source: IBISWorld
68%
of clients would book more frequently with easier online scheduling
Source: Vagaro

What's Included

  • Google Ads targeting "hair salon near me" and specific services
  • Instagram campaigns showcasing transformation work
  • Facebook local awareness campaigns to nearby residents
  • New client promotional offers driving first appointments

Real-World Results

See how hair salons businesses achieve results with Sapt.

Building New Stylist Clientele

New stylists have 30% booked chairs while senior stylists turn away clients.

Result

New stylist introduction campaigns plus overflow booking from established stylists builds books quickly.

New stylist booking rates reached 70% within 6 monthsBetter client distribution across team

Reducing No-Show Rate

Salon loses $2,500/month to no-shows and last-minute cancellations.

Result

Automated reminder sequences via text and email plus deposit requirements for new clients.

No-show rate decreased from 18% to 5%Monthly revenue recovered $2,100

Explore Other Solutions for Hair Salons

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Compound
SEO & Local Search
Email Campaigns

Frequently Asked Questions

Frequently asked questions

Salons typically invest 3-6% of revenue in marketing. For a salon generating $500K annually, expect $15K-30K. New salons or those building new stylist books may need to invest more.

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