Targeted B2B Client Acquisition

Social + Paid Ads strategies built specifically for marketing agencies.

Paid advertising reaches decision-makers actively researching marketing services.

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71%
of businesses searching for marketing agencies begin with online research
Source: Clutch
$481B
global digital marketing and advertising agency market size
Source: Statista
62%
of agencies report client retention as their top growth challenge
Source: Agency Management Institute

What's Included

  • Google Ads targeting "marketing agency [city/industry]" searches
  • LinkedIn campaigns targeting marketing directors and business owners
  • Retargeting campaigns nurturing website visitors
  • Industry-specific campaigns reaching niche targets

Real-World Results

See how marketing agencies businesses achieve results with Sapt.

Industry Specialization Positioning

Full-service agency wants to become known as specialists for healthcare marketing.

Result

Healthcare-focused content marketing, HCMA membership, and targeted outreach to healthcare clients.

Healthcare clients grew from 15% to 55% of revenue within 24 monthsPremium pricing for specialized expertise

Building Recurring Revenue

Agency relies too heavily on project work and wants predictable monthly revenue.

Result

Retainer package development plus marketing promoting managed services over projects.

Retainer revenue grew from 30% to 60% of totalCash flow stabilized enabling better planning

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Frequently Asked Questions

Frequently asked questions

Agencies typically invest 5-10% of revenue in business development and marketing. For a $2M agency, expect $100K-200K including dedicated BD staff, content, and advertising.

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