Targeted Procedure Acquisition Campaigns

Social + Paid Ads strategies built specifically for plastic surgery practices.

Strategic paid advertising captures patients at different stages—from early research to ready-to-book—across Google, Meta, and emerging platforms.

92%
of cosmetic surgery patients research online before consulting
Source: American Society of Plastic Surgeons
$16.7B
total U.S. cosmetic procedure market spending in 2023
Source: Aesthetic Society
73%
of practices report social media as top acquisition channel
Source: Plastic Surgery Practice Magazine

What's Included

  • Google Ads capturing high-intent surgeon searches
  • Instagram campaigns showcasing lifestyle transformations
  • YouTube pre-roll for procedure education
  • Retargeting for specific procedure interests

Real-World Results

See how plastic surgery businesses achieve results with Sapt.

Mommy Makeover Package Launch

Practice wants to grow combination procedure bookings but struggles to reach post-pregnancy women.

Result

Facebook/Instagram campaign targeting women 28-45 with parenting interests, combined with email nurture, generates qualified consultations.

45 consultations in first quarter38% consultation-to-surgery rate$890K procedure revenue

Building Rhinoplasty Reputation

Skilled surgeon wants to become known as the region's rhinoplasty specialist but competes against established practices.

Result

Content marketing featuring detailed procedure guides and patient stories establishes authority over 12-18 months.

340% increase in organic trafficRanked #1 for "rhinoplasty [city]"Consultations grew from 8 to 35 monthly

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Frequently Asked Questions

Frequently asked questions

Established practices typically invest 8-15% of revenue, while growing practices may invest 15-25%. For a $3M practice, expect $240K-450K annually across digital advertising, content creation, and reputation management.

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