Building intelligence that gives your gyms & fitness business an unfair advantage.
Before we execute a single campaign, we build deep intelligence about your market. For gyms & personal trainers, that means understanding your ideal patients, tracking what competitors are doing, and identifying the gaps where you can win.
We map exactly who your best gyms & fitness customers are—demographics, behaviors, pain points, and where they spend time online. This becomes the foundation for every marketing decision.
We research your local gyms & fitness competitors—their ad strategies, content, positioning, and where they're leaving gaps. You'll know exactly where to differentiate.
The gyms & fitness market evolves. New competitors emerge. Patient expectations change. Our system continuously monitors so you're never caught off guard.
See how gyms & fitness businesses achieve results with Sapt.
Gym experiences 70% annual member churn, requiring constant new member acquisition to maintain revenue.
Automated engagement sequences plus personalized outreach for members showing declining attendance.
Gym wants to increase personal training revenue, which has higher margins than memberships.
Member marketing promoting training packages plus trainer introduction programs for new members.
Do not compete on price—compete on outcomes, community, and experience. Budget gyms have high churn and low engagement. Emphasize personal attention, quality equipment, and the community that keeps members coming back.
Strong onboarding is critical. Create 30-60-90 day engagement sequences. Offer goal-setting sessions. Build social connections through classes or challenges. Members who form habits and relationships do not quit.
Important but not as critical as some services. Prospective members often visit to evaluate facilities. Reviews should address cleanliness, equipment quality, atmosphere, and staff friendliness.
Gyms typically invest 5-10% of revenue in marketing. For a gym generating $1M annually, expect $50K-100K. Higher investment during peak motivation periods (December-February) maximizes new member acquisition.
See what compounding intelligence looks like for your business.
See Your Growth System