Organic Case Generation

SEO & Local Search strategies built specifically for personal injury law firms.

SEO provides case flow without per-click costs, essential for sustainable growth.

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96%
seeking a PI lawyer begin with an online search
Source: FindLaw
$8B+
annual U.S. legal services advertising spend
Source: IBISWorld
74%
contact only the first attorney they speak with
Source: Martindale-Avvo

What's Included

  • Practice area pages for car accidents, slip and fall, etc.
  • Google Business Profile optimization
  • Content addressing specific injury questions
  • Review generation building trust

Real-World Results

See how personal injury businesses achieve results with Sapt.

Reducing Cost Per Case

Firm spends $150,000/month on Google Ads with $2,800 average cost per signed case.

Result

Landing page optimization plus intake process improvement increases conversion.

Cost per case decreased from $2,800 to $1,90035% more signed cases on same spend

Building Organic Pipeline

New firm relies entirely on paid advertising and wants sustainable organic flow.

Result

Aggressive SEO campaign targeting car accident and injury keywords.

Organic traffic grew 420% in 18 monthsOrganic leads grew to 35% of total intake

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